JTG #22 When The Quest To Soothe Inflamed Rosacea Turns Into A Sensitive Skin Care Brand

Elaine Li is a brand marketing veteran that has worked on Global multi-million dollar brands in the Health & Wellness space. After 16 years in the Consumer Packaged Goods industry, Elaine decided to walk away from the corporate world to focus on marketing consulting and her ultimate passion – skincare.

Years of drug and food allergies, anxiety, stress, GI challenges and other health issues all played a role in how reactive Elaine’s skin could become which would often end up in flare-ups. A personal quest to launch a natural line to manage and soothe her eczema and rosacea-prone skin would prove to be a daunting but fulfilling journey. Creating Iremia Skincare – named after the Greek word for calm – was part of her path to healing and providing a natural solution to those with hyper-sensitive skin.

In this episode, Elaine Li and Journey To Glow host Caroline Frenette explore:

•  How antibiotics and steroid creams making things worst for Elaine
• Discovering an “all natural miracle cream” with toxic levels of steroids linked to causing cancer
• The moment Elaine became fed up and started her journey to glow
• Pinpointing the cause of eczema and rosacea
• The link between stress and skin
• Why Elaine created Iremia

If you’ve enjoyed this episode of the Journey To Glow podcast you’ll love episode #4  with Janelle Allard called Curing Rosacea Naturally.