JTG#58 Aminah Sagoe Founder Emmaus

Laila Wild Seed Botanicals

JTG#58 Aminah Sagoe Founder Emmaus

Aminah was motivated to start her own skincare brand after struggling with various skin problems, mostly related to sensitivity, inflammation, oily T-zone, enlarged pores, hyperpigmentation, and acne breakouts.

With countless products available on the market, (many with high price tags) all claiming to work effectively, she found it expensive and tedious sifting through different products trying to find “the one”.

This is when she set out to start educating herself about the key ingredients used in skincare products – some active and beneficial, while others are straight out harmful. Her search led her to discover how each ingredient works on different skin types and concerns along with how to safely incorporate them into formulations to produce effective results and ensure their efficacy.

In this episode Aminah shares:

  • The turning point in her skin’s “acting out” and finding a simple yet natural solution to her acne
  • How her brand Emmaus came from trial and error (and the need to find high performance, natural products)
  • The role of gut health and probiotics in healing a skin condition
  • Fiding the right balance between natural and high performance ingredients that deliver results

If you’ve enjoyed this interview, you will love episode #31 with Katie Stewart on clearing cystic acne.

Side note, I have Amina to thank for discovering and adding Vitaminc C to my skincare regimen! I was initially hesitant to try, I thought it wouldn’t work with a rosacea-prone skin and it would aggravate the redness but it was the opposite actually… Just a few days using her serum, my skin was brighter and more luminous! 

 

Links & Resources

Shop Emmaus emmausbeauty.com

Emmaus on Instagram instagram.com/emmausbeauty

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